Childish Gambino Christmas Party Portside Pub Chromeo Clueless Coachella Cock collaboration collection is only available at Crooks college dropout Coming compton snapback converse Crooks and Castles Cross Flags Snapback Drops Friday crossflags da baddest bitch trina daymond john deadstock Dealin' In J. 560 feb 26 70s 90s 90s guess 90s polo 90s vintage A$AP Ant A$AP Rocky Aaliyah Action Bronson adidas agenda in vegas air air yeezy all star alley sale amazing amazing little vintage shop amazing vintage gem anastasia ashley anastasia ashley terry richards anastasia ashley twerk Andy Goldsworthy anniversary asap ant asap gue$$ asap guess asap rockey asap rocky ATL TWINS August 2014 authentic US Army woodland camouflage pants bart simpson best in vintage beach wear billboard magazine birthday jam blue jeans bodega news booty poppin'in boots Brand breaking down bringing sexy back bronson bucket hat bucket hats camisado vintage in costa rica canadian hip hop canadian tour Canadian Tuxedo caption contest champion jersey Chanel Iman charli xcx chicago bears chicago bulls. Tags #1 #MikeWiLLBeenTrill $ale (Hosted By Future) 1 MORE DAY 10 year 1000000 101 sex positions 140th anniversary of Levi Strauss and Jacob Davis 1992 Party 20 year anniversary 2013 23 3 peat bulls 5 panel hat 5 panel hat. FUBU would go on to reach over $350 Million in annual sales at its peak and was the beginning of a new era of urban hip hop fashion.ĭaymond john for us by us fubu fubu x gap gap ll cool j commercial ll cool j ll cool j fubu vintage fubu Gap had no idea at the time what they were doing and were only concerned with broadening their own audience. FUBU and Daymond were able to reap the benefits and rewards of over $3000000 of marketing for $0 investment. This commercial was seen by millions at the time and skyrocketed FUBU's popularity. LL wrote "For Us, By Us" (The FUBU mantra) into the lyrics for the commercial and was also featured wearing a FUBU hat. The commercial was for a massive campaign push for their Easy Fit Jeans. He was commissioned to rap in a Gap commercial where he was instructed to write his own lyrics. In 1999 LL Cool J made his most significant contribution to the brand. With the help of his mother, and the $100000 they got from mortgaging their home, they were able to get the brand off the ground. This was well beyond what he could afford to produce himself. One day he finally convinced LL Cool J to pose for a photo wearing a FUBU T-shirt.ĭaymond would later take this photo with him to the Magic trade show in Vegas and was able to secure over $400000 in initial orders for the brand. He was no stranger to rejection but would continue to be persistent. He would hit up Hip Hop music video shoots and try to get rappers to wear his product. It was then that he know he was on to something.įor a few years Daymond messed around with the brand. FUBU began as the brain child of Daymond John in 1989 when he decided to try his hand a few cut and sew hats. With about $40 is materials he made a handful of tye top hats, hugely popular at the time, and sold them out on a street corner in Queens NY for a profit of $800 in one day.
0 kommentar(er)
